Audience mobility & sustainability: an
unsolvable dilemma ?

Since both local and international tourism have been picking up again, the question of the carbon foot print of mobility – the largest share of a venue’s emissions – has become an issue for attractions and institutions on their journey towards sustainability.

What levers, mechanisms and incentives can be put in place to limit this negative impact? What synergies can be developed with partners such as local authorities, tourism and transport operators to effectively encourage sustainable mobility?