The digital transformation of museums has become a major issue at both local and international levels, particularly with regard to the digitization and enhancement of collections.
Why and how to enhance the value of digitized collections at the European level? How can digital cultural heritage help develop new relationships with the audiences of museums and cultural organizations? How can European projects contribute to the development of new opportunities for museums?

This conference will explore ways to develop the discoverability of digitized museum collections through their publication on Europeana and through audience development projects.