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Chacho HERMAN
SAN DIEGO MUSEUM OF ART
Director of Earned Income
Biographie
Chacho Herman has nearly 40 years of expertise in non-profit cultural commerce. As Director of Earned Income at the San Diego Museum of Art, he oversees admissions for SDMA and MOPA@SDMA, two museum stores, and the restaurant Panama 66. Chacho serves as Second Vice President on the Museum Store Association Board and shares his knowledge to elevate the field. He enjoys exploring Baja, Mexico, with his wife in their free time.
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