Museum Connections 2024

VDP

Valeria DI PAOLO

MINISTERO DELLA CULTURA - ITALY

General Directorate of Museums

Biography

PhD in Medieval, Modern, and Contemporary Art History, with a two-year Master's degree in Economics and Management of Cultural Heritage. Since 2017, working as an Art Historian official at Service II of the General Directorate of Museums of the Italian Ministry of Culture, focusing on the management and integrated enhancement of museums and cultural sites. Currently serving as the head of the Public-Private Partnership organizational unit and providing support for Enhancement Agreements. Since 2022, employed at the Regional Directorate of Museums in Lazio, overseeing the direction of Palazzo Altieri in Oriolo Romano and Villa Giustiniani in Bassano Romano.

EVENTS

Find us at the following events:
Jan 17, 2024
3:15 PM - 4:00 PM

Overtourism : the Italian strategy for museums

Andrea BILLI (RO.ME MUSEUM EXHIBITION)Tiziana D'ANGELO (MINISTERO DELLA CULTURA - ITALY)Valeria DI PAOLO (MINISTERO DELLA CULTURA - ITALY)
Description
The National Museum System is the project coordinated by the Directorate General for Museums that aims to build a network of Italian museums and cultural venues to improve fruition, accessibility, and management through the establishment of territorial networks, the activation of integrated enhancement processes, and the use of digital tools, such as the 'Museitaliani' App. The latter offers various services to visitors and makes it possible to enhance even the least 'attractive' sites in a logic of delocalisation of tourist flows. The case of the Velia and Paestum Archaeological Park and the strategies adopted to be more 'competitive' in a challenging context, from the best-known archaeological sites to the most attractive proximity tourist destinations, through the construction of a specific or diversified cultural offer and innovative projects, in particular thanks to digital opportunities, will be presented.
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