Museum Connections 2026

Dive into the heart of retail trends with the Retail Tour!

15 January 2026Dive into the heart of retail trends with the Retail Tour!

The day after the trade show, keep the experience going and discover inspiring places in the heart of Paris: museum shops, retail spaces of cultural and tourist sites, concept stores, and iconic addresses that are reinventing the customer relationship and visitor experience. 

Guided by an expert in managing cultural and tourism retail spaces, you will explore the latest practices in the sector: merchandising, customer experience, store design, product range management, and much more. 

This day is also a special opportunity to meet and exchange with your peers: managers and directors of cultural shops, all gathered to share their experiences, successes, and challenges.

A unique moment to spark inspiration, gain actionable insights, and grow your professional network. 

The Retail Tour is conducted in French and English.


Provisional programme :
  • The Eiffel Tower shop (1st floor)
  • The Cité des Fables shop
  • The three shops of the Grand Palais
  • The bookshop-shop of the Petit Palais 
  • The shop of the Constitutional Council 
After a morning full of discoveries, the conversation will continue over a friendly lunch — a real highlight for networking and exchanges among peers. The day will conclude with a collective debrief, a special moment to share impressions and leave with concrete and inspiring takeaways.

Full victim of its own success!

The Retail Tour is now fully booked.
A new edition will be held on Thursday 14 January 2027, with an entirely refreshed program. 

Due to the excitement generated by this event and the high number of requests received, interested participants are strongly encouraged to register early, starting in November 2026, to secure their place for this highly anticipated next edition.