Museum Connections 2024

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Innovating to promote 20th century memorial heritage

Jan 16, 2024 | 12:15 PM - 1:05 PM


In the wake of the Centenary of World War I, new approaches to memorial heritage have emerged, with the structuring of remembrance tourism and the beginning of the digitization of memorial heritage. Today, in the context of the 80th anniversary of the Allied landings in Normandy on the one hand, and facing the urgent need to respond to the disappearance of the last witnesses of the Second World War atrocities on the other, new large-scale initiatives are emerging to preserve and promote shared memory. While memorials and museums dedicated to the memory of the European conflicts of the 20th century are crucial for transmission to younger generations as well as for the identity and even the attractiveness of an area, we will explore innovation in that field, in terms of digital technology, mediation, territorial structuring and ecological transition.

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Jan 17, 2024
12:00 PM - 12:45 PM

Museums in China: current situation and perspectives for international cooperation

Wenchu LI (Luoyang Museum)Gang LI (Emperor Qinshihuang's Mausoleum Site Museum)Xiaolin MA (Henan Museum)Zhiqiang WANG (Palace Museum of the Manchurian Regime)Jing ZHENG (China Grand Canal Museum)
Centre Pompidou and British Museum in Shanghai, Rencontres d'Arles in Xiamen, Musée Rodin in Shenzhen... in recent years we have witnessed a wave of long-term or more ephemeral projects by major Western cultural brands to establish themselves in China. At a time when China has seen a sustained increase in the number of museums on its territory, where do we stand today and what are the opportunities in terms of engineering and cultural cooperation? What expectations do Chinese professionals have of Western museum and heritage professionals today? How are cultural practices evolving and what are the expectations of Chinese audiences? More generally, what are the major issues shaking up the Chinese cultural world today: between ecological transition, economic development, digital innovation? 5 examples : 1. MA Xiaolin, Director of Henan Museum: Chinese practice in the new definition of the museum. 2. LI Gang, Director of Emperor Qinshihuang's Mausoleum Site Museum: Panorama of the development of archaeological site museums and the latest research results on the protection of cultural relics. 3. WANG Zhiqiang, Director of Palace Museum of the Manchurian Regime: Inter-applications of technology and innovation in Chinese museums. 4. ZHENG Jing, Director of China Grand Canal Museum: Overview of social education in Chinese museums. 5. LI Wenchu, Director of Luoyang Museum: Technological application achievements in Chinese museums.
Jan 17, 2024
3:15 PM - 4:00 PM

Overtourism : the Italian strategy for museums

The National Museum System is the project coordinated by the Directorate General for Museums that aims to build a network of Italian museums and cultural venues to improve fruition, accessibility, and management through the establishment of territorial networks, the activation of integrated enhancement processes, and the use of digital tools, such as the 'Museitaliani' App. The latter offers various services to visitors and makes it possible to enhance even the least 'attractive' sites in a logic of delocalisation of tourist flows. The case of the Velia and Paestum Archaeological Park and the strategies adopted to be more 'competitive' in a challenging context, from the best-known archaeological sites to the most attractive proximity tourist destinations, through the construction of a specific or diversified cultural offer and innovative projects, in particular thanks to digital opportunities, will be presented.
Jan 17, 2024
4:15 PM - 5:15 PM

Heritage sites: diversifying their use and finding new purposes

In order to generate new revenue streams and strengthen their local roots, heritage sites that are classified as “monuments historiques” in rural areas are seeing their uses diversify away from traditional practices for welcoming international tourists. In the context of regional transition in France, the offer and the uses are increasingly based on the needs of local residents within a specific ecosystem. Some venues are taking their inspiration from “third places” to offer activities such as co-working, training, climate workshops, or craftsmanship linked to regional know-how, creating a virtuous circle that supports regional dynamics and cohesion. Alongside the new strategy of the Centre des Monuments Nationaux, we will be exploring the experiments carried out by the Demeure Historique and the Domaine national de Chambord.