Activity / Nomenclature
ML - Cultural engineering, Consulting agency, Assistance management (design and construction)
About us
Flair Conseil | Curated with Purpose. Rooted in Culture.
Flair Conseil helps museums, monuments, tourist offices and heritage sites develop distinctive, commercially successful shops that generate additional revenue.
A successful shop is about more than increasing sales. It offers a cohesive and compelling product range that extends the visitor experience and reflects the unique identity of each destination.
From assortment analysis and collection design to exclusive product development, Flair Conseil offers three complementary areas of expertise:
- Retail Assessment & Assortment Strategy: Analyse performance, identify opportunities and set priorities.
- Collection Design & Curation: Structure product ranges, select relevant products and build commercially viable collections.
- Exclusive Product Development: Create products that could only belong to your destination, source manufacturers and oversee their development.
Founded in 2025 by Sophie Jennequin, Flair Conseil draws on 24 years of experience in brand strategy, collection management and product development, including roles at Petit Bateau, agnès b. and Timberland.
See you at Stand D66 — Let's create a shop as unique as your destination.


